Pay Per Click Marketing & Management Process

What if you could put your message & products in front of the consumer at the precise moment they're looking for it? Well, with Pay Per Click Marketing (PPC) and TriMark management you can. Pay Per Click offers significant advantages, when compared to traditional and other online media products. However, achieving these advantages with Pay Per Click Marketing is not quite as easy as you may think. Pay Per Click setup & management is a complex, confusing and time consuming process requiring proper strategy and implementation to maximize results. The process used to not only develop your campaigns, but the keyword selection, bidding, ad copy development and monthly management of your account will be most important when evaluating your success.

Can You Answer All of the Below Questions? If Not, Don't "Do-It-Yourself".

• Which payment method should I choose? Prepay or Postpay?
• How many keywords / keywords phrases should I add to each campaign?
• Will Ad variations improve the success of my campaigns?
• How do I know when it's better to create a regional campaign vs. a customized?
• How will I determine which keywords & phrases generate maximum traffic for me?
• Should I place my ads on Google only, Content or Search Network or all of the above?
• How will I be able to measure the success or failure of my ad campaigns?
• How can I keep myself from over-bidding on keywords?

Is it worth losing as much as $20,000 or more before realizing that a qualified pay per click marketing management firm should save a company enough money for management fees go by un-noticed. Why even take the risk? TriMark Search Engine Marketing has developed a proven process and formula that can keep you from experiencing what many "do-it-yourself" companies go through with Pay Per Click Marketing. If Pay Per Click is setup and managed incorrectly it can result in thousands of dollars in monthly investment, with little to zero return. When that occurs, PPC can return as poorly as Print, Radio or Television advertising.

Our Pay Per Click Marketing Process includes:

• Initial Company Visit - We must first qualify your company and we'd expect you to do the same. Our Initial visit can via our web conferencing portal or face-to-face. The purpose of this meeting is to discuss budgeting, expectations, build team chemistry and to determine necessary perimeters to gaurantee success.
• Comprehensive Client Analysis - We must first understand your business. After studying your company we analyze your current website, review (or install) web analytics, perform analysis on your industry competitors, offer consultive suggestions to maximize campaign successes.
• Campaign Research & Development - Here we determine what search terms are being used most frequently, develop our initial campaign architecture and site map and prepare ad group copy for all campaigns.
• Account Creation & Setup - This process may take as long as one month or 20 hours, depending on key variables including reach, product / service quanities & conversion tracking installation on client website occurs here.
• Account Management - Continuous account improvement is necessary to keep you a step ahead of your competition. This step incldues campaign performance review, keyword monitoring, pricing adjustments, and web analytics analyzation to ensure monthly performance improvement.
• Comprehensive Monthly Reporting - These reports allow you to monitor your previous month's web activity including pageviews, visitors, content summaries, map detail providing where site visitors reached your website from and ad campaign, keywords ranking & performance data.

Contact us today to schedule your free search engine marketing consultation and to determine if you qualify for a $100 sign up bonus.