Blog #3 continues on our Week 1 theme of Increasing Online Visibility & Presence. This time, we discuss ways to keep your website fresh, current, and up to date. So, you’ve followed our SEO Tips and gotten your website to the first page of Google for your key search terms?! Congrats! Now how do you stay there? There really is only one best way. Fresh Content! If you are a fan of Matt Cutts, then you have probably seen his explanation of why fresh content is so useful in the eyes of search engines. It is a very simple process: 1) Fresh Content is New. 2) New Content is Up to Continue Reading

In an effort to constantly stay on top of best practice SEO strategies, we have found that Google is seriously cracking down on duplicate content. When Google catches what it considers duplicate content, it simply filters out the content, acting as if it does not exist. So just what is considered duplicate content? Well unfortunately my name isn’t Matt Cutts, and I don’t work for Google. So until Google releases a strict set of guidelines as to how it crawls, what it looks for, and what triggers their algorithm’s duplicate content filters, we are going to have to rely on other Continue Reading